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📊
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Revenue attribution
🔻
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Funnel diagnostics
🔑
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SEO → revenue
💡
"What should I fix first today?"
AI diagnostics
For Agencies
📈
"Which channel deserves more budget?"
Channel CAC & payback
"Can I explain what changed in 60 seconds?"
Store diagnostics
🏪
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Product Analytics

Know which products
actually make
money.

Revenue by product is easy. Profit after discounts, refunds, and acquisition cost — that's what StoreTracker shows. Plus: which channels sell which products, what gets bought together, and which SKUs are wasting ad spend.

Profit after discounts & CAC
Revenue by channel per product
Bundle & affinity signals
AI recommendations
Product Intelligence · your-store.myshopify.com
Last 30 days
Profitable
By Source
Bundles
Product
Revenue
Margin
Profit score
Fresh Maine Lobster · 2lb
142 orders · AOV $148
$21,016
62%
9.4
Colossal Shrimp · 2lb bag
318 orders · AOV $64
$20,352
54%
8.1
Seafood Sampler Box
88 orders · AOV $124 · 31% coupon use
$10,912
28%
4.2
Overnight Express Delivery
54 orders · CAC $244 (Meta) · 18% refund
$8,640
11%
1.8
AI insight: "Overnight Express Delivery" has highest ad spend ($2,800/mo on Meta) but lowest profit score (1.8). Reallocate to Lobster — est. +$4,200/mo profit.

Your best-selling product
might be your worst business decision.

High revenue doesn't mean high profit. A product with $40k revenue and 18% refund rate, 31% coupon usage, and $244 CAC from Meta is losing money on every Meta-acquired customer. StoreTracker shows the full picture — before you scale the wrong thing.

01

Revenue ≠ profit

A product generating $40k/month in revenue might produce $4k in actual profit after discounts, refunds, and channel-specific acquisition costs. Most tools show you the $40k and stop there.

Profit score after discounts, refunds & CAC
02

Wrong products in the wrong ads

You're spending $3k/month advertising a product that converts at 0.8% from Meta. The same spend on your #1 organic converter would produce 4× the return. Product-source mismatch is invisible without channel-level product data.

Revenue by product × channel — every combination
03

Bundle opportunities going undetected

Customers buying product A frequently also buy product B within 14 days — but nobody's bundled them in ads or on-site. The purchase pattern exists in your order data. Nobody's analysed it.

Frequently bought together — from your actual order data
04

Scaling what's visible, not what's profitable

You scale the product with the most orders — not the one with the best margin, lowest refund rate, and highest repeat purchase signal. The second product is often the better business decision.

AI product recommendations based on real profitability

Profit score.
Not just revenue rank.

StoreTracker calculates a profit score for every product — factoring in revenue, discount rate, refund rate, and channel-specific acquisition cost. Sort your catalog by profit score, not revenue, and immediately see what's actually driving the business.

💰
True margin after discounts
Revenue net of all discount codes applied at checkout — so a product with 40% coupon usage shows its real revenue contribution, not its sticker price.
🔄
Refund impact per product
Which products have the highest return rates — and what that costs in net revenue and fulfilment. A 18% refund rate on a high-volume SKU is a significant margin drain.
🎯
CAC factored in by channel
A product that converts well from organic but requires $244 CAC from Meta to acquire — those are two different products from a profitability standpoint.
📊
Repeat purchase signal
Products that trigger repeat purchases have higher LTV than their first-order revenue suggests. Profit score includes the repeat rate signal from your actual order history.
Ask CoPilot
/profitable-products last 30 days
/ad-waste last 14 days
/source-product-mismatch last 30 days
Profitable Products Profit score · Last 30 days
Fresh Maine Lobster · 2lb
142 orders · 2% refund · 8% coupon
Revenue
$21,016
Net margin
62%
9.4
Colossal Shrimp · 2lb bag
318 orders · 3% refund · 12% coupon
Revenue
$20,352
Net margin
54%
8.1
Seafood Sampler Box
88 orders · 6% refund · 31% coupon
Revenue
$10,912
Net margin
28%
4.2
Overnight Express Delivery
54 orders · 18% refund · CAC $244 Meta
Revenue
$8,640
Net margin
11%
1.8
Action: Cut Meta spend on Overnight Express Delivery (profit score 1.8). Reallocate to Lobster (9.4) — same budget, estimated +$4,200/mo profit.

Which channel sells
which product.

Revenue, orders, and CVR for every product segmented by traffic source. Know what sells from SEO, what sells from paid, and what only sells with a coupon — then build your ad strategy around the truth, not the aggregate.

📡
Product channel intelligence
Which channels drive the most orders and revenue for each specific product — so you advertise the right product to the right channel audience.
⚠️
Source-product mismatch
Products with high ad spend but low conversion from that channel — the exact mismatch between what you're advertising and what that audience actually buys.
💹
Conversion rate by product × channel
Lobster converts at 4.2% from email but 0.9% from cold Meta traffic. Each combination is a separate insight with a separate recommended action.
Ask CoPilot
/source-product-mismatch last 30 days
/product-issues last 14 days
/campaigns last 14 days
Product × Channel CVR Last 30 days
Product
Channel
CVR
Revenue
Maine Lobster
Email
4.2%
$8,400
Maine Lobster
Organic
3.8%
$9,200
Colossal Shrimp
Organic
3.1%
$11,400
Seafood Sampler
Meta Paid
1.4%
$3,200
Express Delivery
Meta Paid
0.9% ⚠
$2,100
Express Delivery
Google Ads
1.1% ⚠
$1,840
Mismatch found: Express Delivery has $2,800/mo ad spend across Meta + Google Ads at <1.1% CVR. Same budget on Lobster (which converts 4× better from paid) would generate ~$9,600/mo more revenue.

What gets bought together.
From your actual orders.

StoreTracker analyses your order history to find products frequently purchased together — within the same order or within a rolling window. These are your highest-converting bundle combinations for on-site merchandising, catalog ads, and Advantage+.

🔗
Same-order affinity
Products purchased in the same transaction — the strongest signal for cross-sell and on-site bundle offers.
🕐
Rolling-window affinity
Products purchased within 14–30 days of each other — sequential buying patterns that reveal product journeys and replenishment cycles.
📢
Catalog ad bundle signals
The exact product combinations that appear most in multi-product orders — ready to use as Meta catalog ad sets and Advantage+ product groups.
🛒
Upsell sequencing
After buying product A, customers next buy product B with 34% frequency. The sequence is the upsell — build it into your post-purchase email flow.
Ask CoPilot
/bundles last 30 days
/reorders last 90 days
Product Affinity /bundles last 30 days
1
Maine Lobster 2lb
+
Drawn Butter Pack
68% together
AOV $174
🔥 Top bundle
2
Colossal Shrimp 2lb
+
Cocktail Sauce
54% together
AOV $89
High freq.
3
Seafood Sampler
+
Chowder Kit
41% together
AOV $156
Seasonal
4
Maine Lobster 2lb
+
King Crab Legs
38% in 14d
AOV $312
High AOV
Opportunity: Lobster + Drawn Butter (68% co-purchase rate) has no on-site bundle. Adding a "Complete the meal" upsell could add $12–18 to every Lobster AOV.

AI product recommendations

Weekly suggestions based on channel performance, bundle data, conversion patterns, pricing signals, and profit score trends. Each recommendation includes the rationale and estimated revenue impact.

Scale
Maine Lobster 2lb
Increase Google Ads budget 20% — ROAS 6.2× and profit score 9.4. Underinvested vs conversion potential.
Est. +$3,800/mo revenue
Fix
Seafood Sampler Box
Reduce coupon dependency — 31% of orders use discounts. Test removing from general email flows; reserve for win-back only.
Est. +8% margin
Cut
Overnight Express Delivery
Stop Meta spend on this SKU. 18% refund rate + $244 CAC = negative unit economics on paid. Organic only.
Saves $2,800/mo ad spend
Bundle
Lobster + Drawn Butter
68% affinity rate — create a Catalog Ad set and on-site "Complete the meal" cross-sell widget. High AOV potential.
Est. +$6,400/mo revenue
📈

Product conversion intelligence

Which products convert visitors at the highest rate — and which products have high traffic but low conversion, signalling a page, pricing, or product-market fit issue.

Maine Lobster 2lb
4.2%
Colossal Shrimp 2lb
3.7%
King Crab Legs 1lb
3.0%
Seafood Sampler Box
1.8%
Express Delivery Upgrade
0.9%
Signal: Express Delivery has 6,200 PDP views/mo but only 0.9% CVR. High traffic, low conversion = page trust or pricing issue, not a traffic quality problem.
/product-issues last 14 days

Every product question.
One interface.

Profitability & performance
/profitable-products last 30 daysProfit score after discounts, refunds & CAC — full catalog ranked
/ad-waste last 14 daysProducts with high ad spend and poor conversion — cut or reallocate
/source-product-mismatch last 30 daysProducts over-invested vs their channel conversion rate
/product-issues last 14 daysHigh-traffic, low-CVR products — page, pricing, or trust problem
/campaigns last 14 daysCampaign performance by product and channel with ROAS
Bundles & repeat
/bundles last 30 daysFrequently bought-together products from your actual order data
/reorders last 90 daysMost popular reorder products and replenishment timing
/repeat-funnel last 90 daysWhich products trigger the highest repeat purchase rate by channel
/profitable-products last 30 daysSort by profit score to find hidden margin heroes
/customer-types last 30 daysWhich products new vs returning customers buy most

Know which products
actually make money.

Connect your Shopify store and see your full product catalog ranked by profit score — not just revenue. Find what to scale, what to fix, and what to cut.

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